It's Healthy: The formula is packed with nourishing ingredients like panthenol, rice bran wax, and peptides that strengthen and condition lashes, making it more than just a cosmetic product. Gifting this shows you care about the recipient's lash health as well as their appearance.

Universal Appeal and Versatility: The buildable gel formula allows for looks ranging from natural, everyday definition to a dramatic, glam finish, suiting various preferences and occasions.

Empowerment and Confidence: The brand's emphasis on "Be You" technology suggests a philosophy of embracing one's natural self. By using it together, you reinforce the idea that makeup is a tool for enhancement and self-expression, not cover-ups

Safe for Sensitive Eyes/Extensions: It is safe for contact lens wearers and those with lash extensions, broadening its appeal and suitability for many people

Olive Oil Esters help moisturize and soften lashes.

Myristoyl Pentapeptide 17 helps promote the production of Keratin Protein, which can promote the growth of eyelashes!

Panthenol helps moisturize the lashes, protecting them from breakage.

Rice Bran helps give lash length, volume and fullness.

What it is formulated WITHOUT: Paraben FREE - Gluten FREE - VEGAN

Full Ingredients List: INCI (Ingredients):Water, CI 77499 (Iron Oxides), Oryza Sativa (Rice) Bran Cera, Cyclopentasiloxane, Hydrogenated Olive Oil, Stearyl Esters, Alcohol Denat., Copernicia Cerifera (Carnauba) Cera, Palmitic Acid, Stearic Acid, Triethanolamine, Acacia Senegal Gum, Euphorbia Cerifera (Candelilla) Cera, Panthenol, Glycerin, 1,2-Hexanediol, Myristoyl Pentapeptide-17, Sodium Benzoate, Biotinoyl Tripeptide-1, Phenoxyethanol, Polyvinyl Alcohol, VP/VA Copolymer, Aminomethyl Propanediol, Chlorphenesin, Ascorbyl Palmitate, Caprylyl Glycol, Benzoic Acid.